Thursday, July 29, 2010

This was neither an easy nor painless process

Charting A New Course

Jarral Neeper
Bakersfield, Calif.    

This was neither an easy nor painless process; a cold, hard look revealed we needed to improve results in several key areas to meet the needs of today's members. But, it also shed light on potential savings in our business operations, which provide the fuel for the growth we want to achieve.

Among key elements: We needed to focus more clearly on our core mission and markets and aggressively reduce costs across all areas of our operations. We redesigned our organization to narrow its focus, enabling faster decision making but putting bigger responsibilities on key people.

We had to make some difficult but necessary choices about where our resources will be invested, and it meant a painful reduction in our work force. However, today we have a stronger group of employees who are passionate in their dedication to working with our growers.

source : cottonfarming

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